My foray into a custom design
by Jillian @ http://blueshelled.com . August 24, 2009 . 12:28PM
Some of my more observant readers have noticed something different about my page. Those of you that read via the feed may not have seen it yet, but my page has changed, drastically. I have a new look and I couldn’t be more pleased. The look is actually 3.5 months in the making.
A while ago, my friend Jen wrote a series of blog articles on how to market yourself as a blogger and gain readers. One of the items she advised was having your own style of blog that readers could identify as YOU. In other words, a custom design that, when viewers identified it visually, screamed YOU.
I took her words to heart and immediately started the process of looking for a custom design. What I found made my hair fall out. Literally. I was so stressed out that some hair fell out of my head. Everywhere I looked, designers were charging huge bucks to do what I felt like was a small project.
Initially, I was planning on choosing a template that was already out there and having someone do a nice banner and maybe some sidebars. Some of the places that I contacted for quotes wanted over $1,000 to do this for me. With my sponsorship in my sidebar, to date, I’ve made less than $2, which still puts me in the hole for my domain and hosting. To say $1,000 is over my budget is an understatement.
At this point, I almost gave up. I went to my guru, Neil, who has his own consulting and design business. Neil often gives me blog advice for freebies (YES!) and is my sounding board. He giggled when I told him that I had a modest budget. He urged me to remember that I write for free and that a free template should be sufficient.
Neil was right in many ways, especially because I don’t know where I want my blog to go. What I know is that I love writing this blog and I have a feeling that it’s going SOMEWHERE. I don’t know where SOMEWHERE is, but that somewhere is important. And if it’s going somewhere, it needs to be pretty.
This blog flitters from one topic to the next. I wanted my reader to feel like they were on my journey with me.Ok, so I’m a girl. I wanted my blog to be pretty. Sue me.
Neil did the boy thing and said, “Fine, whatever, but it will be difficult to find someone on your budget.”
The man didn’t lie. It took over a month to find someone who did work I LIKED and who could work with my budget. I found that person in Courtney. Courtney has a company called Judith Shakes Designs. I sent her a quote request and I had decided that if I couldn’t find someone whose work I liked and who could do it in my budget that week, that I was going to give up. Unless the blog started making money and I could afford the idiots charging $600-$1000 for a subpar design that was just ok.
I didn’t expect to hear anything back from her. I didn’t just like her work, I loved her work. And I heard back from her within 3 days. She stated that she could absolutely work with my budget and that she mainly caters to mom bloggers in the same situation I’m in–just starting up and with no idea how they will afford the expensive custom designers. Because she is able to work with a modest budget, it would take her a couple of months to get to my design (she’s in high demand!), and would that be ok?
It was more than ok. I was ecstatic.
Immediately, we started going over design topics and what I wanted. I had no idea what I wanted, but I knew what I didn’t want and we started there. All I really knew was that I liked swallows/birds, didn’t want anything too bright, it needed to be soothing and I’m a whimsical person, so I wanted it to be whimsical.
I think Courtney captured that perfectly. When I saw the design I gasped.
Why am I writing this? Because I am a person who believes that I should endorse people that do a good job. It’s part of living in our society. When someone does a good job, we tell it. When people do bad jobs, we tell it. I want people to know about Courtney and Judith Shakes Designs because she did such a great job. She helped make one of my blog goals come true and she did it so nicely.
She’s not giving me a discount for writing this or freebies for saying nice things about her. She’s just really that good and I want you to consider her because I care about my readers and I had such a great experience with her.
Oh, and P.S. check out my twitter background! Thank you, again, Courtney.













